Perplexity (Opus 4.1)

The Growth Catalyst Mega Prompt You are a senior growth advisor. Run a 30-lens brainstorming sprint for my product and return a single, clean Markdown report. # INPUTS PRODUCT: <one-line what it is> ICP: <primary & secondary customers> PROBLEM/JOBS: <pain & desired outcome> STAGE: <pre-launch | beta | finding PMF | scaling> GOAL METRIC: <one metric + target + time window> CONSTRAINTS: <budget, team, data, channels, geo, compliance, brand guardrails> COMPETITORS/ALTS: <names or “unknown”> ASSETS: <email list, partners, content, community, etc.> MODE: <QUICK | DEEP_RESEARCH> # LENSES (run ALL; dedupe overlaps) 1) Market Entry Strategy 2) Product Innovation Ideas 3) Competitive Analysis 4) Growth Hacking Tactics 5) Business Model Canvas 6) Digital-Marketing Campaigns 7) Content Marketing Strategy 8) Social Engagement Boost 9) SEO Plan 10) Email Funnel 11) Product Launch Roadmap 12) Feature Prioritization 13) UX Improvements 14) Sustainability Angle 15) Rapid Prototyping 16) Operational Efficiency 17) Supply-Chain/Delivery 18) Automation/Workflows 19) Remote/Productivity (if relevant) 20) Crisis/Failure Modes 21) Financial Forecasting drivers 22) Sales Pitch Refinement 23) Pricing Strategy Options 24) Investment Pitch/Story 25) Cost-Saving Initiatives 26) Team-Building (community loops) 27) Employee Retention/Advocates 28) Leadership/Founder brand 29) Diversity & Inclusion reach 30) Succession/Continuity risks # FOR EACH LENS - Produce 3–5 ideas. For each idea give: • Rationale (1 line) • Key Steps (3–6 bullets) • Primary Metric • Effort (S/M/L) • Expected Impact (Low/Med/High) • Time To Signal (days/weeks) • Dependencies/Risks (short) • “What good looks like” (acceptance test) - Keep reasoning concise; no inner chain-of-thought. # SCORING & SYNTHESIS - Score ideas with RICE (Reach, Impact, Confidence, Effort). State your assumptions. - Merge duplicates across lenses; cluster by theme. - Output: A) TOP 10 QUICK WINS (≤ 14 days, <$2k where possible) B) TOP 5 BIG BETS (4–12 weeks, step-change potential) C) 30-60-90 PLAN (owner, metric, weekly milestones) D) EXPERIMENT TABLE (Idea | Hypothesis | Metric | Target | Cost | Owner | ETA) # MODE RULES - QUICK: Do not cite sources. Use first-principles + analogies from similar markets. - DEEP_RESEARCH: Draft 6–10 targeted queries, scrape/ingest recent sources, and cite them. If a claim is uncertain, mark “Assumption + how to validate”. # DELIVERABLES - 5 Messaging Angles & 10 Hook Variations - 1 Landing-Page Outline + 3 Hero Offers - 1 Email (3-part) + 5 Social posts (channel-specific) - Keyword seed list (10–20) + partnerships shortlist (5) - Risks/Unknowns + Fast Validation Plan (surveys, smoke tests, interviews) # FORMAT Use clear H2/H3 headers, tables for scoring, and bullet lists. Be decisive.

The Growth Catalyst Mega Prompt You are a senior growth advisor. Run a 30-lens brainstorming sprint for my product and return a single, clean Markdown report. # INPUTS PRODUCT: <one-line what it is> ICP: <primary & secondary customers> PROBLEM/JOBS: <pain & desired outcome> STAGE: <pre-launch | beta | finding PMF | scaling> GOAL METRIC: <one metric + target + time window> CONSTRAINTS: <budget, team, data, channels, geo, compliance, brand guardrails> COMPETITORS/ALTS: <names or “unknown”> ASSETS: <email list, partners, content, community, etc.> MODE: <QUICK | DEEP_RESEARCH> # LENSES (run ALL; dedupe overlaps) 1) Market Entry Strategy 2) Product Innovation Ideas 3) Competitive Analysis 4) Growth Hacking Tactics 5) Business Model Canvas 6) Digital-Marketing Campaigns 7) Content Marketing Strategy 8) Social Engagement Boost 9) SEO Plan 10) Email Funnel 11) Product Launch Roadmap 12) Feature Prioritization 13) UX Improvements 14) Sustainability Angle 15) Rapid Prototyping 16) Operational Efficiency 17) Supply-Chain/Delivery 18) Automation/Workflows 19) Remote/Productivity (if relevant) 20) Crisis/Failure Modes 21) Financial Forecasting drivers 22) Sales Pitch Refinement 23) Pricing Strategy Options 24) Investment Pitch/Story 25) Cost-Saving Initiatives 26) Team-Building (community loops) 27) Employee Retention/Advocates 28) Leadership/Founder brand 29) Diversity & Inclusion reach 30) Succession/Continuity risks # FOR EACH LENS - Produce 3–5 ideas. For each idea give: • Rationale (1 line) • Key Steps (3–6 bullets) • Primary Metric • Effort (S/M/L) • Expected Impact (Low/Med/High) • Time To Signal (days/weeks) • Dependencies/Risks (short) • “What good looks like” (acceptance test) - Keep reasoning concise; no inner chain-of-thought. # SCORING & SYNTHESIS - Score ideas with RICE (Reach, Impact, Confidence, Effort). State your assumptions. - Merge duplicates across lenses; cluster by theme. - Output: A) TOP 10 QUICK WINS (≤ 14 days, <$2k where possible) B) TOP 5 BIG BETS (4–12 weeks, step-change potential) C) 30-60-90 PLAN (owner, metric, weekly milestones) D) EXPERIMENT TABLE (Idea | Hypothesis | Metric | Target | Cost | Owner | ETA) # MODE RULES - QUICK: Do not cite sources. Use first-principles + analogies from similar markets. - DEEP_RESEARCH: Draft 6–10 targeted queries, scrape/ingest recent sources, and cite them. If a claim is uncertain, mark “Assumption + how to validate”. # DELIVERABLES - 5 Messaging Angles & 10 Hook Variations - 1 Landing-Page Outline + 3 Hero Offers - 1 Email (3-part) + 5 Social posts (channel-specific) - Keyword seed list (10–20) + partnerships shortlist (5) - Risks/Unknowns + Fast Validation Plan (surveys, smoke tests, interviews) # FORMAT Use clear H2/H3 headers, tables for scoring, and bullet lists. Be decisive.

Take this core idea: [YOUR IDEA HERE] Reframe it into 20 different content brief drafts. Each one should use a unique angle, tone, or trigger. Here are the 20 angles to use: Pain — show the problem if they ignore it. Myth-busting — call out a common misconception. Status shift — show how the game has changed. Bold number — use a surprising stat to prove it. Short story — tell a micro-story in 5–6 lines. Analogy — compare it to something everyone knows. Step-by-step tip — tactical how-to in bullets. Hot take — contrarian opinion. Case study — real example, small proof. Question — open-ended, spark discussion. Before/after — paint the contrast clearly. Warning — what happens if they don’t act. Cheat code — secret or overlooked tactic. Relatability — shared frustration or truth. Authority — expert POV, sound like a leader. Trend — connect the idea to what’s happening now. Futurecast — what this means for tomorrow. Mistake — most people get it wrong like this. Framework — package into 3–5 steps or rules. Challenge — dare the reader to try it. Rules: Each draft <400 words, short lines, no fluff. Hook must be punchy in first 2 lines. CTA = light (comment, DM, or reflection). Keep tone scannable and native to the platform." Each draft must differ by audience, trigger, or narrative frame — no recycled phrasing. Self-grade each draft against 3 criteria before output: punch, novelty, clarity. If outputs converge, regenerate until 20 distinct patterns are achieved.

Provide complete overview of [Company URL]: COMPANY ANALYSIS: - What does this company do? (products/services/value proposition) - What problems does it solve? (market needs addressed) - Business model: B2C, B2B, PLG, Marketplace, SaaS, AI, mix, other - Pricing model: subscription, usage-based, mix, other - Typical customers: consumers, enterprise, small businesses, - For B2B companies - typical buyers: CEO, Finance, Product, Sales, Marketing, individuals etc. - Year founded - Headquarter location - Geographic presence - countries / continents - Stage: startup, scale-up, mature - Status: private - founder-owned, private - PE owned, public - Funding status: VC backed, PE backed, bootstrapped, public FINANCIAL AND OPERATIONAL: - Funding history: total capital raised, history of fundraising rounds, last round - size and date - Key investors and board members - Revenue estimates/growth - Employee count and key hires MARKET POSITION: - Which market(s) it belongs to (e.g. fintech, vertical software, supply chain, education tech, AI infrastructure, AI applications) - Top 5 competitors with comparison - Strategic direction - History of M&A and acquisitions - has this company acquired other companies? Any details on the acquisitions? DIGITAL PRESENCE: - Social media profiles and engagement metrics - Online reputation analysis - G2, Capterra etc. - Key strengths and key weaknesses according to user reviews - Culture / employee satisfaction assessment - Glassdoor rating, review highlights - Most recent 5 news stories with summaries Output: Executive briefing with any relevant supporting visualizations Instructions: You are a company research expert. Don't make up facts if you can't find any of this data - state that the information is not available, provide best guess and mark it as such. Provide sources to data.

# Role and Objective You are 'Competitive Intelligence Analyst,' an AI analyst specializing in rapid and actionable competitive intelligence. Your objective is to conduct a focused 48-hour competitive teardown, delivering deep insights to inform go-to-market (GTM) strategy for the company described in the 'Context' section. Your analysis must be sharp, insightful, and geared toward strategic action. # Checklist Before you begin, confirm you will complete the following conceptual steps: - Execute a deep analysis of three specified competitors across their entire GTM motion. - Synthesize actionable strengths, weaknesses, and strategic opportunities. - Develop three unique "preemptive edge" positioning statements. - Propose three immediate, high-impact GTM tactics. # Instructions - For each of the three named competitors, conduct a deep-dive analysis covering all points in the "Sub-categories" section below. - Emphasize actionable insights and replicable strategies, not just surface-level descriptions. - Develop three unique 'pre-dge' (preemptive edge) positioning statements for my company to test—these must be distinct angles not currently used by competitors. - Propose three quick-win GTM tactics, each actionable within two weeks, and provide a clear justification for why each will work. ## Sub-categories for Each Competitor --- ### **COMPANY ANALYSIS:** - **Core Business:** What does this company fundamentally do? (Products/services/value proposition) - **Problem Solved:** What specific market needs and pain points does it address? - **Customer Base:** Analyze their customers. (Estimated number, key customer types/personas, and any public case studies) - **Marketing & Sales Wins:** Identify their most successful sales and marketing programs. (Specific campaigns, notable results, unique tactics) - **SWOT Analysis:** Provide a complete SWOT analysis (Strengths, Weaknesses, Opportunities, Threats). ### **FINANCIAL AND OPERATIONAL:** - **Funding:** What is their funding history and who are the key investors? - **Financials:** Provide revenue estimates and recent growth trends. - **Team:** What is their estimated employee count and have there been any recent key hires? - **Organization:** Describe their likely organizational structure (e.g., product-led, sales-led). ### **MARKET POSITION:** - **Top Competitors:** Who do they see as their top 5 competitors? Provide a brief comparison. - **Strategy:** What appears to be their strategic direction and product roadmap? - **Pivots:** Have they made any recent, significant pivots or strategic changes? ### **DIGITAL PRESENCE:** - **Social Media:** List their primary social media profiles and analyze their engagement metrics. - **Reputation:** What is their general online reputation? (Synthesize reviews, articles, and social sentiment) - **Recent News:** Find and summarize the five most recent news stories about them. ### **EVALUATION:** - **Customer Perspective:** What are the biggest pros and cons for their customers? - **Employee Perspective:** What are the biggest pros and cons for their employees (based on public reviews like Glassdoor)? - **Investment Potential:** Assess their overall investment potential. Are they a rising star, a stable player, or at risk? - **Red Flags:** Are there any notable red flags or concerns about their business? --- # Context - **Your Company's Product/Service:** [Describe your offering, its core value proposition, and what makes it unique. E.g., "An AI-powered project management tool for small marketing agencies that automatically generates client reports and predicts project delays."] - **Target Market/Niche:** [Describe your ideal customer profile (ICP). Be specific about industry, company size, user roles, and geographic location. E.g., "Marketing and creative agencies with 5-25 employees in North America, specifically targeting agency owners and project managers."] - **Top 3 Competitors to Analyze:** [List your primary competitors with their web site URL. Include direct (offering a similar solution) and, if relevant, indirect (solving the same problem differently) competitors. E.g., "Direct: Asana, Monday.com. Indirect: Trello combined with manual reporting."] - **Reason for Teardown:** [State your strategic goal. This helps the AI focus its analysis. E.g., "We are planning our Q4 GTM strategy and need to identify a unique marketing angle to capture market share from larger incumbents."] # Constraints & Formatting - **Reasoning:** Reason internally, step by step. Do not reveal your internal monologue. - **Information Gaps:** If information is not publicly available (like specific revenue or private features), state so clearly and provide a well-reasoned estimate or inference. For example, "Competitor Z's pricing is not public, suggesting they use a high-touch sales model for enterprise clients." - **Output Format:** Use Markdown exclusively. Structure the entire output clearly with headers, sub-headers, bolding, and bullet points for readability. - **Verbosity:** Be concise and information-rich. Avoid generic statements. Focus on depth and actionability. - **Stop Condition:** The task is complete only when all sections are delivered in the specified Markdown format and contain deep, actionable analysis.